HYBE's newest label, ABD, is set to debut a seven-member girl group, TUIDE, later this year. The group's name, pronounced like 'Tyoo-ih', is inspired by the phrase 'Tune the Tide', reflecting their ambition to experience the world's various tides and transform them into new forms of joy through music. This ambitious project aims to create ripples across the global music scene, showcasing a fresh perspective and new energy. The group's signature sound, 'Soultronic', combines the emotional melodies of soul music with the sophisticated textures of electronic music, creating a unique and harmonious blend. The group's creative production, led by Sung Soo Han, promises a playful approach to music, with a focus on girl groups. The label's motto, 'ABD is driven by its creative philosophy of imagining 'D' instead of the expected 'C' after 'A' and B', further emphasizes this playful and innovative mindset. The group's pre-debut experience, 'TUIDE Exclusive Preview [Playground]', will be held in Seoul on August 1-2, offering fans an immersive and interactive introduction to the group. The event will feature immersive experience zones, commemorative gifts, and TUIDE's first-ever public performance. The group's members, SEOHEE, SEOYEON, ELENA, JIA, SAKI, SEAH, and YI HANI, are set to showcase their harmonious energy and individual colors. With ABD's expertise in girl group management and creative production, TUIDE is poised to make a significant impact on the global music scene, offering a unique and fresh perspective on K-pop.